Intuitive products from messy problems.

I'm Tanja — helping companies create meaningful digital experiences through strategic thinking, research-driven design and thoughtful interactions, with AI as my copilot.

(01) — Selected Work

Case studies

(02) — Philosophy

Fueled by data, driven by creativity.

I came to product design from architecture and project management — disciplines that taught me to hold structure and craft in the same hand. I work best in the messy middle: turning ambiguous problems into systems people actually want to use.

Research

Interviews, synthesis, and usability testing that surface the real problem.

Strategy

Information architecture and design strategy that scale with the team.

Craft

Pixel-considered interfaces with motion and detail that feel right.